CONSULTING_

US Media is a media hub leader in multichannel advertising in LATAM

ABOUT US

Bruno Almeida, Founder and CEO of US Media, started his career in digital media in 1998 in Miami.  During the first 5 years, he worked in the sales, marketing and account management departments in leading digital publishers from the time, such as UOL and StarMedia.

In 2003, he founded US Media in order to solve a problem — advertisers and agencies started to be interested in this relativity new medium but they new little about digital media, specially in Latin America.  Then, US Media created a Media Services called International Media Buying providing cross-boarder media planning and buying.

In 2008, US Media created its first Proprietary Ad Products called Jumba Ad Network with the objective to offer performance oriented solutions to its clients.  Jumba grew to become a leading ad network of the time.  Because of the success of Jumba, US Media created MediaDesk DSP in 2012.  During this period, US Media opened many offices / markets throughout Latin America.

US Media closed Jumba Ad Network and MediaDesk DSP in 2016 and focused in developing the Exclusive Ad Partners business solutions.  US Media won the exclusive ad reseller business for global leading brands such as Tinder, WeTransfer, Shazam, TechTarget, Amadeus and Fandom.

Understanding that not all publishers require the complete Exclusive Ad Reselling solution, US Media created a Financial Services called Clearing House in 2018, for those publishers that only require local currency invoicing and collection.

US Media’s most recent solution (2019) is Preferred Ad Partners in which we became certified by global digital self-service platforms and operate them in the region on behalf of advertisers and agencies.

With more than 20 years in the making, US Media continues to innovate and bring new media products and services, becoming a media hub leader in multichannel advertising in Latin America.

OUR LEADERS

Bruno Almeida

FOUNDER AND CEO

(In USMC since 2003)

Experience in the media industry in LATAM since 1998.

Graduated in Marketing and Business from the University of Miami and holds Executive Education Certificates from Upenn Wharton,  Michigan Ross and Singularity University.

Won the Portada Magazine “2011 Top Panregional Advertising and Media Professional of the Year” and Focus Brasil “2017 Business Press Award.”

(In USMC since 2007)

Experience in the media industry in LATAM since 2007.

Leads the Operations, HR, IT, Technology and Marketing Depts.

Graduated from the FAAP – Fundação Armando Alvares Penteado in São Paulo

Former VP of Sales and Business Development at US Media.

Uziel Apaez

FINANCE DIRECTOR

(In USMC since 2015)

Experience in finance in LATAM since 2009.

Leads the Finance, Accounting, Tax and Admin Depts.

Graduated in Accounting from Instituto Politécnico Nacional in Mexico City.

Worked at ASR Inc, Grupo AXO and IMS

Patricia Abrell

VP OF SALES

(In USMC since 2017)

Experience in the media industry in LATAM since 2007.

Leads the Sales Dept.

Graduated in Marketing from the Universidade Anhembi Morumbi in Sao Paulo.

Worked at General Motors, UOL and iProspect.

Matheus Franco

BUSINESS DEVELOPMENT DIRECTOR

(In USMC since 2022)

Experience in marketing and business development since 2006.

Leads the Business and Corporate Development Dept.

Graduated and Master’s Degree from FAAP – Fundação Armando Alvares Penteado in São Paulo.

Worked at Paramount Pictures, Warner Bros, C&A, Mastercard and Sky Brasil.

Rocío Castillo

TRADE DIRECTOR LATAM

(In USMC since 2022)

Experience in sales and trade since 2001.

Leads the trade and agency relationship Dept.

Graduated in Business Administration and Master’s Degree from the Universidad Tecnológica de México.

Worked at Discovery, E! Entertainment, TV Azteca and RedMas.

Gustavo Costa

MARKETING DIRECTOR

(In USMC since 2022)

Experience in marketing and communications since 2009.

Leads the Marketing and PR Dept.

Graduated in Public Relations and Master’s Degree in Management of Consumer Experience from ESPM.

Worked at Buscapé and IT Media.

Contact Us

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OUR LEADERS

Maria Fernanda Bismarchi

SALES DIRECTOR LATAM TINDER


Karee Ortiz

 

SALES DIRECTOR LATAM

WETRANSFER

Olavo Ferreira

 

SALES DIRECTOR LATAM

TECH TARGET

Alexandre Monteleone

 

SALES DIRECTOR LATAM AMADEUS

 

Jesus Juarez


SALES DIRECTOR LATAM FANDOM

 

 

Alejandra Calderón

 

SALES DIRECTOR LATAM

PREFERRED AD PARTNER

 

 

Felipe “Pipe” Alvarez

 

SALES DIRECTOR LATAM IMB +

MULTIPRODUCTS