A report from GSMA on Latin America’s mobile marketRead
Resources > Research
Intelligence drives our insights.
As part of our work at US Media Consulting, we constantly review the latest marketing and media studies covering Brazil, Latin America and U.S. Hispanics. This sharpens our capabilities as strategic media consultants for these markets.
To help marketers, advertisers, media agencies and media owners stay current with marketplace trends, we share the results of recent studies and statistics in various areas. You’ll find media and consumer research for Argentina, Brazil, Colombia, Ecuador, Mexico, Peru and Uruguay, as well as the latest media market studies for all of Latin America. Sources for this research include the Latin American branches of comScore, IAB, IBOPE and respected organizations such as the Asociación Mexicana de Internet (AMPCI) and many more.
You can search by Latin American country or form of media to find about Internet, online media advertising, print media, TV, out-of-home advertising and other media in Latin America. When available, we include downloads of the latest Latin American media, marketing and consumer research. In other cases, we provide the link to the full story.
Please join us for a free presentation of this study in Miami, FL on March 8, 2013Read [registration required]
Recent data that points to continual strong growth in Brazil's mobile marketRead
Data from Pyramid research shows a very high mobile penetration rate in Latam and predicts a 130% penetration rate by 2015.Read
Latin America - Mobile - Smartphones | GSMA Latin American Mobile Observatory 2011 | February 06, 2012
A Report from GSMA on mobile penetration in Latin AmericaRead