New data from Instituto Verificador de Circulação shows continued growthRead
Resources > Research
Intelligence drives our insights.
As part of our work at US Media Consulting, we constantly review the latest marketing and media studies covering Brazil, Latin America and U.S. Hispanics. This sharpens our capabilities as strategic media consultants for these markets.
To help marketers, advertisers, media agencies and media owners stay current with marketplace trends, we share the results of recent studies and statistics in various areas. You’ll find media and consumer research for Argentina, Brazil, Colombia, Ecuador, Mexico, Peru and Uruguay, as well as the latest media market studies for all of Latin America. Sources for this research include the Latin American branches of comScore, IAB, IBOPE and respected organizations such as the Asociación Mexicana de Internet (AMPCI) and many more.
You can search by Latin American country or form of media to find about Internet, online media advertising, print media, TV, out-of-home advertising and other media in Latin America. When available, we include downloads of the latest Latin American media, marketing and consumer research. In other cases, we provide the link to the full story.
Argentina - Mobile | More Mobile Calls Than Landline Calls Are Made in Argentina | September 24, 2012
Recent data for Argentina demonstrates the impressive growth of its mobile marketRead
Recent data that points to continual strong growth in Brazil's mobile marketRead
New numbers may suggest a market shiftRead
Brazil - Latin America - Social Media | Social Games Market in Brazil Set to Hit $238 million by 2014 | August 30, 2012
New research shows a rapidly growing social games market in both Brazil and Latin AmericaRead