Motorola Mobility's Global Engagement Barometer, published in 2011, offers a range of interesting facts about media use in Mexico, including social media, connected home Internet service, mobile devices and more.Read
Resources > Research
Intelligence drives our insights.
As part of our work at US Media Consulting, we constantly review the latest marketing and media studies covering Brazil, Latin America and U.S. Hispanics. This sharpens our capabilities as strategic media consultants for these markets.
To help marketers, advertisers, media agencies and media owners stay current with marketplace trends, we share the results of recent studies and statistics in various areas. You’ll find media and consumer research for Argentina, Brazil, Colombia, Ecuador, Mexico, Peru and Uruguay, as well as the latest media market studies for all of Latin America. Sources for this research include the Latin American branches of comScore, IAB, IBOPE and respected organizations such as the Asociación Mexicana de Internet (AMPCI) and many more.
You can search by Latin American country or form of media to find about Internet, online media advertising, print media, TV, out-of-home advertising and other media in Latin America. When available, we include downloads of the latest Latin American media, marketing and consumer research. In other cases, we provide the link to the full story.
A new ranking from Nokia Siemens Network says that Chile is #1 in Latin America when it comes to information and communications technology (ICT).Read
This article highlights the high penetration of online video in Latin America and the high rates of consumption among Latam internet users.Read
The Associacion Argentina de Agencias de Publicidad’s annual report on ad spend in the country offers the latest statistics on ad share, comparisons between 2010 and 2009, and more.Read
According to Nielsen, ad spend in Latin America went up 21% in 2010.Read