A look at the rise in pay TV subscriptions in Mexico and the reason behind this.Read
Resources > Research
Intelligence drives our insights.
As part of our work at US Media Consulting, we constantly review the latest marketing and media studies covering Brazil, Latin America and U.S. Hispanics. This sharpens our capabilities as strategic media consultants for these markets.
To help marketers, advertisers, media agencies and media owners stay current with marketplace trends, we share the results of recent studies and statistics in various areas. You’ll find media and consumer research for Argentina, Brazil, Colombia, Ecuador, Mexico, Peru and Uruguay, as well as the latest media market studies for all of Latin America. Sources for this research include the Latin American branches of comScore, IAB, IBOPE and respected organizations such as the Asociación Mexicana de Internet (AMPCI) and many more.
You can search by Latin American country or form of media to find about Internet, online media advertising, print media, TV, out-of-home advertising and other media in Latin America. When available, we include downloads of the latest Latin American media, marketing and consumer research. In other cases, we provide the link to the full story.
Latin America - Mobile - Smartphones | GSMA Latin American Mobile Observatory 2011 | February 06, 2012
A Report from GSMA on mobile penetration in Latin AmericaRead
Brazil - Latin American travelers | Florida is Top Destination for Brazilians Visiting the United States | January 24, 2012
Statistics from Visit Florida and the U.S. Department of Commerce show that Brazilians are among the top visitors to the United States.Read
Pay TV penetration results from the Latin American Multichannel Advertising Council (LAMAC).Read
Latin America - Mobile | Tablets Account for 40% of Non-Computer Web Traffic in Brazil and Colombia | December 22, 2011
A look at results from comScore Device Essentials report, including information about mobile use in Latin American countries.Read