Represented Media > CBS Interactive

about

CBS Interactive’s large group of sites make it one of the world’s top 10 web properties, with 77 million unique users per month logging on. US Media Consulting is the exclusive media representative for CBS Interactive in Latin America.
 


reach

In Latin America,18 million unique users per month log on to CBS Interactive sites, which rank #34 overall in the region. Here’s a breakdown of key CBS Interactive brands and their respective reaches in Latin America:

CNET: Technology news and developments—4.4 million unique users/month in Latam

Last.fm: Music site and social network—3.7 million unique users/month in Latam

Gamespot: Gaming news and information—1.7 million unique users/month in Latam

CBS Entertainment: Top TV shows—671,000 unique users/month in Latam

ZDNet and TechRepublic: Technology information for business buyers—200,000 unique users a month in Latam

CBS Moneywatch: Business insights for executives—75,000 users/month in Latam

opportunities

In Latin America, CBS Interactive combines broad regional reach across a deep well of categories with specific drill-downs to several different segments, including executives, men 18-34, professional women, teens and more.

  
key segments
  • Technology-savvy influencers: CNET, TechRepublic
  • C-Suite executives: CBS Moneywatch, ZDNet
  • Teens and men 18-44: Gamespot
  • Professional women + families: CBS Entertainment
  • Music lovers 15-54: last.fm
biggest Latam markets for CBS interactive

 Brazil

  • 2.2 million unique users/month of CNET, 6.5 million page views/month
  • 2.2 million unique users/month of Last.fm, 25 million page views/month
  • 1.3 million unique users/month of Gamespot/GameFAQs, 12 million page views/month

Mexico

  • 1.3 million unique users/month of last.fm, 11 million page views/month
  • 1.1 million unique users/month of CNET, 5 million page views/month
  • 560,000 unique users/month of Gamespot, 2.9 million page views/month
  • 100,000 unique users/month of BNET and TechRepublic, 265,000 page views/month

Argentina

  • 561,000 unique users/month of last.fm, 4.8 million page views/month
  • 532,000 unique users/month of CNET, 1.9 million page views/month
  • 176,000 unique users/month of Gamespot, 1.5 million page views/month

Chile

  • 315,000 unique users/month of last.fm, 4.1 million page views/month
  • 297,000 unique users/month of CNET, 1 million page views/month
  • 200,000 unique users/month of Gamespot and GameFAQs, 1 million page views/month
comScore rankings in all of Latin America
  • #3 in technology news
  • #8 in gaming information
  • #9 in music

 

Contact us to learn more.